Author : William J. Bernstein
Publisher : McGraw-Hill Education
Total Pages : 224
âBernstein has become a guru to a peculiarly â90s group: well-educated, Internet-powered people intent on investing wellâ"and with minimal âhelpâ from professional Wall Street.â --Robert Barker, BusinessWeek William Bernstein is one of todayâs most unlikely financial heroes. A practicing neurologist, he used his self-taught investment knowledge and research to build a popular investorâs website. Now, in the plain-spoken The Intelligent Asset Allocator, he shows independent investors how to build a diversified portfolioâ"without the help of a financial advisor. A breath of fresh air for investors tired of overly technical investment tomes, this book will help investors: Learn the risk/reward characteristics of various investment types Understand and apply portfolio theory for an improved risk/reward ratio Sharpen their focus, and take control of their investment programs William Bernstein runs a websiteâ"www.efficientfrontier.comâ"known for its quarterly journal of asset allocation and portfolio theory, Efficient Frontier.
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